Billionaire Elon Musk, founder of Tesla Inc., has appointed Linda Yaccarino as the new Chief Executive Officer (CEO) of Twitter.
Musk announced the appointment in a tweet on Friday.
“I am excited to welcome Linda Yaccarino as the new CEO of Twitter.
“Linda Yaccarino will focus primarily on business operations, while I focus on product design and new technology.
“Looking forward to working with Linda to transform this platform into X, the everything app,” Musk tweeted.
Musk said, with Yaccarino on board, he would act as the Chief Technology Officer (CTO) and Chairman.
Yaccarino, aged 60, is the Chairperson of the Advertising Council’s Board of Directors, Chairman of a World Economic Forum Task Force, and also a Global Chair of Ymu, a British talent-management group.
Prior to her appointment as Twitter’s CEO, Yaccarino was the advertising Chief at NBC Universal, where she served for more than 12 years.
Yaccarino is expected to resume at Twitter in six weeks, officially making her the first female CEO in the history of the Company.
The micro-blogging platform, since it was created, has been led by five men: Jack Dorsey, Evan Williams, Dick Costolo, Parag Agrawal, and Musk. – TC
